Principals

Nik Mainthia and Dwight Shelton offer more than 50 years of agency and client-side marketing experience. They have led many advertising agency searches involving a wide variety of clients and industries including entertainment, telecommunications, quick service restaurants, pharmaceutical, government, high tech, retail and financial services.

Nik Mainthia

Nik is an experienced media consultant who specializes in the oversight and evaluation of national and market-by-market media programs.

This includes in-depth media audits as well as advising clients on the selection and compensation of Media AORs. His background includes extensive agency experience developing, implementing and evaluating media programs for such clients as Cingular Wireless, ING Financial Services, Delta Airlines, AFLAC Insurance and Georgia Pacific.

• Executive Vice President and Media Director for OMD, Atlanta, GA
• Executive Vice President and Media Director for Fitzgerald Advertising, Atlanta
• Vice President Planning Director for BBDO South, Atlanta, GA International Media Director for BBDO Worldwide

Dwight Shelton

Dwight is a brand communications consultant with extensive experience in a variety of different industries including package goods, quick service restaurants, real estate, automotive and publishing. His background includes consulting, advertising agency and client-side experience.

• Vice President of Marketing for BellSouth Corporation, Atlanta, GA
• Vice President New Product Services for BellSouth Enterprises, Atlanta, GA
• Senior Vice President McCann-Erickson, Inc. Atlanta, GA
• Executive Vice President Long John Silvers, Inc. Lexington, KY
• Director of Advertising for Burger King Corporation, Miami, FL

For a free, personal and confidential consultation on agency
compensation and other contract issues, please call Dwight Shelton
at 770-331-8298

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